Supply Chain Management Journal 2014, Volume 5, Number 2

Supply Chain Management Journal
Volume 5
Number 2


Cultural barriers of road freight transport realisation abroad


Marta Starostka-Patyk
Aleksander Pabian

Czestochowa University of Technology

In the article the authors draw attention to the need to take into account issues of cultural differences by companies involved in road freight transport in foreign markets. Cultural heterogeneity can lead to problems in doing their business. Empirical basis for discussion was the query library about the theory of management in an international environment as well as survey in the form of free interview with entrepreneurs who are engaged in the transportation of goods in countries other than those from which they come.

transportation, cultural differences, freight transport.

December 2014, pp 1 – 6

Food Supply Chain Management


Virgil Popa
Alina-Elena Tudor
Iuliana-Maria Bucur

Valahia University of Târgovişte, Romania

Food is always a matter of interest, a means of providing energy, the raw material that builds and maintains our well-being, a defence against illness, a pleasure to consume when well prepared and presented, a basis for social interaction and enjoyment at home, in a restaurant, canteen or perhaps even hospital or school. There can be no doubt that supply chain management has moved much higher up the corporate agenda in recent years. It is now widely recognised that the supply chain holds the key in many industries to cost reduction as well as service enhancement.
The food supply chain has progressed from a series of shorter, independent transfers to more unified, coherent relationships between producers, processors, manufacturers and retailers. Hence, it is developing from a situation where relationships were categorised as trading, competitive, opportune and, at times, confrontational to one where they may be broadly described as longer term, larger scale, programmed, information-sharing, increasingly trusting, more transparent and with greater traceability, with defined responsibilities and yet retaining a competitive edge.
Ideally in order to examine food and drink supply chain management, in the context of the catering and food retail industries, the constituents and boundaries of each need first to be defined. Unfortunately, this is less than straightforward, as there
are no single, universally accepted definitions or interpretations for either of these industries.

food, supply chain management, food supply chain management (FSCM), SCOR model, risk, risks in the Supply Chain, Supply Chain Risk Management (SCRM), good practice in SCRM

December 2014. pp 7 – 26

e-Communication and e-Development, Efficient Responses for Customer Expectations Along e-Supply Chain


Dorina Antoneta Tănăsescu
Nicoleta Valentina Florea
Irina Antoaneta Tănăsescu

Valahia University of Târgovişte , Romania

The success of any organization depends on identifying customer needs, desires and expectations in achieving customer-satisfaction levels. To attract new customers, the organization is performing market research, designs and develops new products and services, allocates significant financial resources for advertising and PR activities, provides efficient after-sales services and simulate future processes. The attraction, retention and satisfaction of customers has become a difficult and challenging task, due to the appearance of the following changes in the market: increasing globalization, the use of new technologies, entering on national markets of multinational corporations, the emergence on the domestic market of imported products and globalization of customers by their purchases made abroad. To achieve the objectives of any organization (to obtain profit at the same time with customer satisfaction), managers and marketers must know how to communicate with them and how to develop employees to respond efficiently to consumer needs along supply chain.
This article aims to analyze communication processes with customers and development of employees through the use of new technologies in order to meet the highest consumer needs and achieve organizational performance. We also will analyze the processes of e-communication and e-development, detailing their advantages and disadvantages in attracting and retaining customers along e-supply chain, by implementing a simulation model and using data from national and international level.

e-communication, e-development, e-supply chain, customer expectations, simulation, performance

December 2014, pp 27 – 38

Open Innovation – A Solution In The Redesigning Of Supplying Chain Management. Case Study On Inovation Networks From Procter & Gamble


University of Petrosani, Romania,

Open innovation is a relatively new concept, path breaker in innovation management and business management. In this study, I will address this concept of open innovation, integrated in the process of management redesign of a business. Thereby, I will present the way open innovation is perceived within the management of supplying chain, the impact of direct innovation has on supplying chain management and the part suppliers and customers play in developing new and innovative products.
As a case study, I will present the open innovative networks of Procter & Gamble clients. Within open innovation, the innovative company must have the ability to combine internal resources with technological and business information from its
domain: clients, suppliers, technical literature, patents, research centres and universities.

supply chain, open innovation, research, development, network

December 2014, pp 39 – 48

Strengths and issues in implementation of technological solutions in logistics of freight distribution


Mihaela Şteţ
Western University “Vasile Goldis” of Ara, Romania

The paper represents the result of research conducted on the complex requirements of the distribution of goods through a detailed investigation of practical problems to be solved and by recourse to a thorough analysis of the theoretical requirements.
The study provides an integrated view of the problems of distribution of goods, focusing on the logistical and technological developments applicable in supply chain. They highlighted the advantages of introducing new technologies on retail, but also the difficulties facing companies and the problems of integration in logistic channel.
As the foundation of the study there are previous research, directed to the effects of the introduction of information and communication technologies in optimization of distribution, like inventory management systems, automatic identification of products, warehouse management systems, transportation and fleet management systems.

technology, information, communication, channel, logistics

December 2014, pp 49 – 58

Packaging an impact factor for pharmaceutical supply chain management


Saurav Anand
B. Pharma,
Post graduate diploma in packaging technology and MBA in material management.
Research Scientis Famy Care Ltd.

Packaging “is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of design, evaluation, and production of packages. Packaging can be described as a coordinated system of preparing goods for transport, warehousing, logistics, sale, and end use. Packaging contains, protects, preserves, transports, informs, and sells.”

Physical protection, Barrier protection, Containment

December 2014, pp 59 – …..